Ok that’s a terrible pun, but it had to be done. Protestors greeted attendees of the Australian Wool Innovation’s (AWI) gala award ceremony in Paris last night, with shocking images of what happens to lambs in the Australian wool industry. Merino wool comes at a heinous price for the welfare of lambs, who have their backsides hacked about in order to prevent flystrike (mulesing). C’mon guys, it’s time to fall into place and put these mutilation practices to bed. Gardening shears and rotting flesh has never been in fashion, so why should cruelly produced wool clothing be? Adidas, HUGO BOSS and H&M have got the right idea - it’s time everyone else followed suit.






