It’s all well and good to talk about a weekly meat-free day, but what’s it like in practice for a hotel, restaurant or school – or an entire city? How would Meat-Free Monday work in a UK city? I went to Ghent, Belgium, to learn more.
My first stop is breakfast at one of Ghent’s most prestigious hotels – NH Gent Belfort, which was the first hotel to implement “Donderdag Veggiedag”. The meat-free programme has been going strong there for two months. “It was a marketing decision”, explains Mauro Desogus… Read more.