MTV Europe host Laura Whitmore is the celebrity judge for our ethical shoe design competition with vegan brand Beyond Skin! The bubbly Irish beauty and style icon will be casting her expert eye over the shortlisted entries and deciding which ones are hot or not.
She explains why she chose to get on board with the trend toward vegan shoes:
I truly believe that the future of fashion lies in sustainable, cruelty-free materials, and companies like Beyond Skin and organisations like PETA are leading the way in creating awareness. I hope
… Read more.
It’s that time of year again: cheesy songs, Christmas lights, tinsel, mince pies and shops crowded with busy shoppers buying presents for their loved ones. Today is actually Black Friday, officially the busiest shopping day of the year (closely followed by Cyber Monday three days later), and to mark the occasion, we’re sharing our tips for cruelty-free gifts that will delight your family and friends and don’t come with a hidden price tag for animals.
Here are some tips to ensure that your purchases are full of real Christmas cheer for humans … Read more.
Hurrah! After being made aware of video footage from PETA Asia’s investigation of angora farms in China – where 90 per cent of the world’s angora is produced – H&M has announced that it is halting the production of angora products because of the horrific cruelty inflicted on rabbits.
The video shows how terrified bunnies have the fur torn from their bodies as they scream in pain. Workers grab the rabbits and rip out handful after handful of hair, until the animals are left bleeding and completely bare. Then they are shoved … Read more.
There are thousands of ways to speak out for animals: whatever your talents are, you can use them to advocate for compassion! And that’s exactly what some inspiring students have been doing, by creating stirring artworks with an animal rights message as part of their studies.
This striking poster was created by design student Adam Taylor, who used one of his assignments to raise awareness of the cruelty of the fur industry. The image shows a sinister fur coat tainted with the dripping blood-red innards of the animal who was … Read more.
TED Talks are known for being at the cutting edge of technology and innovation, and they give us a glimpse of where society could be heading. So we were both intrigued and excited by entrepreneur Andras Forgacs’ lecture, in which he explains how printing leather – without harming a single animal – is the way of the future.
Sound zany? “[T]his is not so crazy … What’s crazy is what we do today”, Forgacs says. “[W]e raise and slaughter billions of animals to make our hamburgers and our handbags.”
It’s clear … Read more.
Every year, millions of animals – including bears, alligators and zebras – are violently killed for their skins and body parts. It’s an ugly truth that people who purchase jackets, handbags or shoes made from exotic skins might try to push to the back of their minds. Our provocative new series of ads, though, will force them to make the connection between their consumer choices and the ugly bloodshed that lies behind them.
These images were designed for PETA by top design company Lowe Singapore. They’re upsetting – deliberately. Would-be fashionistas … Read more.
Wearing the skin of another animal – an animal forced to live in a cramped, filthy cage before having the hide ripped from his or her back – is a pretty disturbing fashion statement.
For anyone who hasn’t yet grasped that message, this thought-provoking ad should be an eye-opener. Donated by top ad agency Ogilvy & Mather, the video depicts a catwalk show with a twist: the statuesque models are “foxes”, and their grisly outfits include a coat made from dozens of “human arms”.
In reality of course, it’s humans who … Read more.
We already knew that ethical, vegan fashion is bigger than it’s ever been – after all, we hosted our first Vegan Fashion Awards this year to celebrate all the great compassionate clothing around these days. We’re absolutely thrilled that this crucial issue has also made its way to the debating chamber of the House of Lords this week.
Baroness Young of Hornsey opened a debate “to ask Her Majesty’s Government what support they will give to the promotion of ethical and sustainable fashion” – because, as she says, fashion is about much … Read more.
After watching never-before-seen images of animals who were electrocuted, strangled and skinned alive on Chinese fur farms, Olivia Munn was shocked and sickened – as any kind-hearted person would be.
The Iron Man 2 star and long-time fur opponent narrates the hard-hitting new video, which she describes as “one of the most heartbreaking things I’ve ever seen.” It features harrowing scenes of workers who bludgeoned raccoon dogs, cut off rabbits’ heads, and ripped the fur off animals’ bodies as they writhed in pain, still conscious. It’s not an easy watch, but it’s … Read more.
Celebrity designer Sadie Frost knows that vegan fashion has never been more en vogue. As judge of PETA’s first-ever Vegan Fashion Awards – along with fellow fashionista Meg Mathews – she got to check out the fantastic range of stylish animal-friendly clothes and accessories available today, from men’s shoes to ladies’ handbags.
From the catwalk to the high street, clothes produced without harming animals are everywhere, and the trend is here to stay – great news for animals and for conscientious consumers, who no longer have to go to great lengths to … Read more.