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Posts Tagged ‘Ad’

  • 02
  • Jun

Plant-Powered Athlete Dean Howell Wants You to Go Vegan

Going vegan has given footballer Dean Howell a phenomenal body and the stamina that he needs as a professional athlete. With his new ad for PETA, shot by celebrity photographer Trevor Leighton, Dean is encouraging other professional athletes and anyone else who wants to get fit and save animals to try vegan.

Footballer poses topless for PETA ad

“After adopting a vegetarian diet at the age of 20 and then a vegan diet at 24, I maintained the same weight but slimmed down and saw my stamina go through the roof”, he told the Burton Mail.… Read more.


  • 29
  • May

Behind the Scenes With Asking Alexandria: ‘We’re a Band of Dog Lovers and Animal Lovers’

Danny Worsnop and Ben Bruce speak out for shelter dogs

Hailing from York, the members of Asking Alexandria are the reigning bad boys of modern metal.

With chart-topping success and millions of fans worldwide, the band is one of the genre’s most exciting and groundbreaking acts.

PETA UK went backstage with two of the Asking Alexandria boys, vocalist Danny Worsnop and lead guitarist Ben Bruce, and heard about just how important animals are to them.

“We’re a band of dog lovers and animal lovers and have been our whole lives. It keeps the world going around. We’d be well fucked up … Read more.


  • 22
  • May

Model Elen Rivas: Choose Melons Over Meat

To mark National Vegetarian Week, model Elen Rivas stars in a sexy ad campaign for PETA that showcases the benefits of a meat-free diet.

Model poses naked on fruit stand to spread vegetarian message

The ad, which was shot by top celebrity photographer Pal Hansen, points out the health perks of giving up eating animals. Studies show that vegetarians and vegans are, on average, slimmer than meat-eaters and have lower rates of heart disease and cancer.

Barcelona-born Elen has many reasons for going vegetarian. As she says, “Going vegetarian was one of the best decisions my girls and I have made. It’s … Read more.


  • 14
  • May

Nathan Cleverly: Knock Out Cruelty!

Boxer stars naked in anti-fur ad for PETA

Welsh boxer and former world champion Nathan Cleverly is the latest sports star to pose in his tattoos – and little else – in aid of a good cause.

In the anti-fur ad, which was shot by celeb photographer Trevor Leighton, the light-heavyweight shows off his impressive ink as well as his big heart. He explains:

As a boxer, I face my fears whenever I step into the ring, but I still can’t imagine the fear an animal experiences as they’re beaten and skinned alive for their fur. I hope my PETA

Read more.

  • 06
  • May

Everton Goalkeeper Tim Howard Defends Animals Wanted for Fur

Everton and Team USA goalkeeper Tim Howard is no stranger to serious pain, having played with a dislocated finger and two broken bones in his back. However, he knows that is nothing compared to the pain that animals go through in the fur industry. The goalkeeper has teamed up with PETA for our “Ink, Not Mink” campaign, which focuses on the cruelty of the fur trade. The striking ad was shot by celebrity photographer Trevor Leighton.

Tim Howard_UK_InkNotMink_A4_FIN300

Minks spend their entire lives confined to tiny, filthy wire cages, where they are … Read more.


  • 03
  • Mar

Jimi ‘Poster Boy’ Manuwa KOs Fur in New PETA Ad

Jimi “Poster Boy” Manuwa, the fearsome UFC phenomenon, is undefeated in the ring, and the next opponent he’d like to knock out is the fur industry. He is fighting cruelty to animals as the latest star to appear in PETA’s “Ink, Not Mink” ad series.

Jimi 'Poster Boy' Manuwa New PETA Ad

Jimi wants to be the first Brit to win a UFC belt, and with a fighting record of 14-0, he is well on his way. But he took a break from training to encourage people to be kind to animals.

“Animals beaten, gassed and electrocuted for fur … Read more.


  • 14
  • Feb

It’s Naughty Not to Neuter

Hot on the heels of his Brit award nomination, comes a new collaboration from Naughty Boy. Along with his beloved cat, the delightfully named Naughty Bob, the musician and producer has teamed up with PETA to raise awareness of animal overpopulation.

It's Naughty Not to Neuter!

The man behind the chart-topping single “La La La” and the bestselling album Hotel Cabana, who has worked with artists such as Chipmunk, Wiley and Leona Lewis, shows his nice side in the new ad by encouraging his fans to make sure that their animal companions are practicing … Read more.


  • 06
  • Feb

A Message to Moscow: Throw Fur Out!

A new year offers new opportunities to take our campaign against fur to the country that buys more of it than any other in the world: Russia.

PETA’s hard-hitting billboards have gone up across Moscow, each one graphically illustrating how many animals are killed just to make one fur coat. The writing on the ad roughly translates as “Try telling this beautiful animal he is just a piece of a fur coat.”

Moscow Mink

PETA Moscow mink billboard with Olga Shelest

Well-known model and TV presenter Olga Shelest (who is also vegan) is the face of the campaign. “My philosophy Read more.


  • 03
  • Feb

Vegan Underground – Giant Animals Take Over the Tube!

London commuters are being given some food for thought, courtesy of a ridiculously cute PETA ad appearing in 25 different underground stations!

You Can Live Without Those Ribs - I Can't! Try Vegan

To mark the launch of the first in a series of new pro-vegan ads to be rolled out across the London underground network – a dozen giant “farm animals” descended on King’s Cross station this morning, with the message “Love me, don’t eat me!”

SAM_1351SAM_1279 dog

The ad campaign aims to challenge people to think critically about their meat consumption from the perspective of the animals who are killed for food and … Read more.


  • 30
  • Jan

We Love Lucy

Made in Chelsea star Lucy Watson knows a thing or two about glamour – and she knows there’s nothing glamorous about wearing fur. That’s why she posed au naturel for PETA’s latest ad, which she unveiled today in billboard form on the streets of Chelsea! Lucy’s look for the shoot was perfected by celebrity make-up artist, Justine Jenkins.

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Lucy photographers

LucyWatsonFur_300

Most people are aware of some of the suffering that animals endure at the hands of the fur industry, but the reality is often even crueller than the image they hold. Natalie Imbruglia … Read more.