17
Jul
Burberry Denies PETA US VP Entry to AGM
- posted at 4:30 PM
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- Comments (2)
How rude! As you know, Bruce Friedrich went to Burberry’s AGM for shareholders this morning, only to be denied entry for no reason whatsoever. In PETA’s view they’ve broken the rules governing publicly traded companies and we’re now seeking legal advice on the matter. It’s quite obvious that Burberry didn’t want anyone associated with PETA present, as the horrific truth would come spilling out in front of their important guests. That’s so weak and simply highlights the fact that they have no valid excuse for using fur in their designs.
It went down like this:
Bruce registered in time for the meeting and confirmed his registration with Burberry’s proxy company as earlier directed. He provided picture identification and a copy of his proxy voucher and attendance card, but company officials refused to allow him entry. Friedrich confirmed again over the phone after the meeting that the proxy had arrived before the company’s deadline.
Burberry is a publicly traded company and if they have violated the rules that govern such companies, there are bound to be consequences. Seeing as though Bruce couldn’t read out a shareholder statement as planned, we sent it directly to Burberry CEO Angela Ahrendts, Chairman John Peace, and Chief Designer Christopher Bailey.
Here’s what Burberry don’t want their shareholders to see.
Even though your VP was denied access to the AGM an institutional investor asked a question about fur, from an anti-fur point of view. So your campaign did make some waves.